Monday, 30 January 2012

What is Online Marketing?


Online marketing or internet marketing is a relatively new, but rapidly expanding and fundamentally important aspect of strategic implementation. Indeed in many organizations, it may be regarded as a functional aspect of marketing strategy and certainly of the business model. Final Touch Inc considers online marketing very different from ordinary business marketing and brings six categories of organic benefit: costs are reduced, capability is increased, communications are refined, control is enhanced, customer service is improved and competitive advantage may be achieved depending on the competitor’s reaction.

Analysis
Online marketing processes include not only e-marketing and sales, but supply chain and channel management, manufacturing and inventory control, financial operations and employee’s workflow procedures across an entire organization. Essentially e-business technologies empower customers, employees, suppliers, distributors, vendors, and partners by giving them powerful tools for information management and communications. Online marketing or e-marketing is always confused with e-commerce. Any business marketing using online media is known as e-marketing, while on the other spectrum, if there is financial transaction involved with the electronic process using internet technologies, it is e-commerce.

Since a web presence is essential for a business to grow in all dimensions, a dynamic website, blog and social media activity, is the best way to develop sell your products and services to prospective local and international clients.

Customer satisfaction is the most important aspect of business development through e-marketing. There are certain online marketing tips that can truly enhance the worth of your business. The website needs to show complete contact information, this will help customers to rely on the company that if something goes wrong, someone will be there to listen to them. Impressive profile of products or services search engines is great idea of marketing business through online sources. Data warehousing to map customer needs that is FAQ`s, auto replies, built in call back facility and queries recording is also essential in this regard. Customer relationship management CRM needs to be focused separately. E-branding, that is, to make your site attractive through animations and slide shows inclusion.

Conclusion
Driven by competitive pressures, companies are employing online marketing for a variety of purposes. Its main advantage is the increase in revenues through optimal customer and partner management. Online marketing strengthens the operational core of a business by reducing the amount of loss and instability. In addition to this, it fortifies interactivity that is pull mechanism and push model. Industry structure enhances customer relations and removal of intermediations, agents and distributors. Hence e-marketing has been playing a role of bridge between businesses and end customers in a most effective manner.

Friday, 13 January 2012


Honeymoon In EGYPT



Travour offers Looking for flights to Egypt? We will help you book your holiday in Egypt or business trip dates. While traveling to Egypt with Travour, you can find the best hotels in Egypt. We will make your tours to Egypt a memorable experience. 

A mosaic of fascinating tourist attractions, Egypt in Africa offers the discerning traveler the largest open-air museum in the world. In fact the tourist attractions of Egypt are as old as the origin of civilization. 


 Enjoy tours to mud-brick villages, Bedouin camps, cities and towns of Egypt with Travour and discover mystical Egypt and enjoy the tourist attractions of this ancient land that glitters like a precious jewel on the map of the African continent. 

Cairo

Cairo is the capital city of Egypt and welcomes you into a medley of donkey-drawn carts, luxury cars, mud brick villages, modern homes, ancient culture, modern trends, golf courses, bowling alleys, happening clubs, restaurants, traditional food. 

Enjoy tours to Egyptian Antiquities Museum, Al-Qalaa Citadel, Coptic Museum, Museum of Islamic Arts, Gayer-Anderson Museum, Mosque of Ibn Tulun, Mosque at Al-Azhar, Abdeen Palace Museum, Abu Sir Pyramids, Manial Palace Museum and various other tourist attractions that offer you a glimpse into the rich historical tradition of Egypt. 
Giza

Giza is among the most important tourist attractions of Egypt and is famous the world over for the Pyramids and the Sphinx. These monuments have been listed as World Heritage Sites by the UNESCO. 

Alexandria

Alexandria is rich in tourist attractions and offers ample opportunity for you to enjoy Egypt. Tour the historical buildings and church located at Abu Mina, visit the Sidi Abdel Rahman Beach, Sidi Kir Beach, visit the temples and lighthouse at Borg al-Arab, enjoy tours to the King Mairut Spa on your Egypt travel with Travour. It was in Alexandria, Egypt that the first solar calendar was devised in the ancient times. 

Abu Simbel



Abu Simbel invites you to come and explore its monumental treasures with Travour. Visit the Temple of Hathor, Temple of Re-Harakhte and other interesting tour destinations in Abu Simbel in Egypt. 

Hurghada Hurghada is one of the popular holiday spots in Egypt. Loosen up at the nightclubs, casinos and beaches. Tour the National Museum, ruins of Roman Mons Porphyrites, Giftun Island and the Aquarium near the Red Sea. 

Luxor Luxoris described as the "open-air museum, " of Egypt. Dotted with historic monuments Luxor is a great place to travel to on your holidays. Tour the Karnak Temple, twin statues of Ramses II, Temple of Luxor, El-Mekashkesh Mosque, Mummification Museum and the Luxor Museum.





Regards,

Ankita Mishra [MBA,Marketing/HR]
Manager Marketing
AeroSoft Corp
www.asiaguidetours.in
http://indian-honeymoon-packages.blogspot.com/
http://indian-honeymoon-packages.blogspot.com/2012/01/gorgeous-resorts honeymoon-in-maldives.html
http://indian-honeymoon-packages.blogspot.com/2012/01/honeymoon-in-nepal-honeymoon-in-nepal.html
http://visit-travel-asia.blogspot.com/
www.aerosoft.in
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www.aerosoftorg.co.in
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www.aerosoftcorp.co.in
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On Line Assistence  :
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Saturday, 7 January 2012

Honeymoon in Sri Lanka

Honeymoon in Sri Lanka

Sri Lanka

Sneak Preview


A tear-drop falling from the southern tip of peninsular India, suspended on the blue-green waters of the Indian Ocean, Sri Lanka was known over the centuries, as ''The Pearl of the East’, ''Swarndvip’ (Golden Isle) and ''Serendib’ - the root of the word ''serendipity’ – the faculty of making happy discoveries by accident – names which, though rather grandiose, are not too far from the truth.

Sri Lanka has always epitomised the exotic – a place where the earth opens up to yield precious bounty of ''pigeon blood'' rubies and bright green emeralds, of yellow and blue sapphires as big as rocks and sloping tiers of rubber, tea, coffee and spice plantations on hillsides. Although tiny, Sri Lanka is one of the world’s major tourist destinations, with enough spice gardens, temples, elephants and tea plantations to hold its own against the rest of the Far East.

Sri Lanka is also known as the Pearl of the Indian Ocean.
Savour a cup of Sri Lankan tea which is the largest exporting commodity here.
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Sightseeing in Sri Lanka

Though a small country, Sri Lanka has quite enough to keep a visitor occupied for a few weeks. There’s a lot to see, including old forts, museums, temples, viharas, churches, wildlife sanctuaries, beaches, and more.


Kandy
Located 21/2 hours away from Colombo on the road to Kandy is the Pinnawela Elephant Orphanage , a great favourite with visitors to Sri Lanka. Orphaned baby tuskers are looked after by foster parents in this government run sanctuary. The babies are a big draw and best hours to visit the Orphanage are bath and feed times - 0915 to 1200 and 1315 to 1600.

Besides the capital Colombo and the hill city of Kandy , there are few other cities of importance in Sri Lanka. Colombo is the capital, and therefore has an economic, political and cultural significance all its own.

Kandy, which defied foreign conquerors for many centuries, is the second largest city of Sri Lanka and a culturally vibrant place. Easily one of the best known, and most sacred of Buddhist shrines in Sri Lanka, the Temple of the Tooth at Kandy is a World Heritage Site. It dates back to the 16th century and houses a relic of great significance – a tooth believed to be that of the Buddha. During the lunar month of Esala (July/August), the Esala Dalada Perahera festival is celebrated with a procession, and is a spectacle worth seeing, complete with drummers, dancers and richly decorated elephants.

Some towns in Sri Lanka are famous purely for ''tourist value’ – places like Bentota and Hikkaduwa are known mainly for their sunny golden beaches and their coral reefs. Sri Lanka’s best known beach resort, Hikkaduwa has an attractive coral reef, golden beaches and plenty of opportunity to swim, scuba dive, surf or go snorkelling. There are also tours in glass-bottomed boats, especially in the area of the ''coral sanctuary’.

The second highest mountain in Sri Lanka (2224 mts high), Adam’s Peak is also known as ''Samanalakande’ (''The Mountain where butterflies go to die’) and ''Sri Pada’ (''Sacred Footprint’). Adam’s Peak is sacred to most Sri Lankans, of whatever faith – Christians believe that it is the place where Adam first set foot on Earth; Buddhists hold that the ''footprint’ at the top of the peak is that of the Buddha, while Hindus believe that it is Lord Shiva’s mark. Thousands of pilgrims have been trekking up the peak for more than a 1000 years. Adam’s Peak lies 65 km from Colombo, the nearest settlement being Dalhousie.

Outside of Colombo and Kandy, there are plenty of tourist attractions. Towns of historical importance include Negombo which was under Dutch control for a long time, and still has many reminders of Dutch rule – in the form of old buildings and canals, Galle, Anuradhapura and Polonnaruwa - the ancient capitals of Sri Lanka.

205 km from Colombo is Sri Lanka’s first capital, Anuradhapura , established around the 4th century BC and inhabited for over 1000 years. Its exquisitely carved stone remains lie to the west and north of the modern town of Anuradhapura. Extensive temples, tanks and ponds form part of the city complex, of which the holiest site is the Sacred Bo-Tree, which is believed to have grown from the tree under which the Buddha received enlightenment.

Sigiriya




Sigiriya , one of Sri Lanka’s many forts, is different in that it is not of European origin. It was built in the 5th century AD, and stands at the top of a 200 m high rock embankment. It is unique in some ways: there are some amazingly good rock paintings of women (the only non-religious old paintings discovered so far on the island), there are water gardens, and there is even a graffiti wall over 10 centuries old!

Galle


Galle is for those who are interested in the colonial side of the island. 115 km south of Colombo, it is a port that had a major Dutch presence for a long time. Galle has a huge 36-hectare fort (in perfect condition even today) built by the Dutch, and inside it are Dutch houses, museums and churches, all in excellent repair.

Situated 309km from Colombo is Ruhuna (Yala) National Park , Sri Lanka''s most visited game sanctuary. Spread over 1200 sq km Yala enjoys the added bonus of a scenic waterfront and picturesque lagoons. Known best for its elephants it also has leopards, boars, peacocks, sambar and a variety of migrant birds. Rent a 4WD and park near a waterhole at dawn or dusk to see the wildlife. Other national parks in the country are Uda Walawe National Park (170km from Colombo), Wasagamuwa National Park (200km from Colombo), Horton Plains National Park (200km from Colombo), Bundala National Park (260km from Colombo) and Gal Oya National Park (360km from Colombo).

Two fairly well known cities – Batticaloa and Jaffna – have been off the tourist map for more than a decade now, due to the warfare raging between Tamil insurgents and the government troops.

Even while travelling within Sri Lanka, from one town to the next, you’ll come across interesting surprises- spice gardens, tea estates sprawling over the hills, gem pits, cashewnut groves, strawberry fields, temples and much more. Just keep your eyes open!
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People & Language


The bulk of Sri Lanka’s population comprises of Sinhalese and the most commonly used language is Sinhala. Drawn largely (like most other languages of the Indian subcontinent) from Sanskrit, Sinhala (fortunately for the foreign tourist, and especially the English-speaking one!) has many words that are similar to their English equivalents. English is widely spoken and understood, especially among the middle and upper classes. A wide section of the population has Tamil as its first language.
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Religion

With 70% of the Sri Lankan population following Buddhism, it is worthwhile to touch upon this religion, even if briefly. Buddhism is not a religion as such, in the sense that it centres round a code of morality and a philosophy of life, rather than a god. Based mainly on the teachings of Gautam Buddha ''The Enlightened One’, Buddhism stresses on the belief that to reach a state of enlightenment is within the scope of every human being. The main stream of Buddhism followed in Sri Lanka is known as `Hinayana’ ("Lesser Vehicle") Buddhism, which is based on the belief that ultimate nirvana is possible for everybody, but one must work towards it, by leading a life of austerity and virtue.

Buddhism came to Sri Lanka through its ties with the Indian Emperor Ashok, whose son Mahinda brought the religion to the island kingdom. Since then, Sri Lanka has come to be regarded as the stronghold of Hinayana Buddhism.

The population of Sri Lanka is made up of a number of different ethnic groups – and this is one of the main causes of the country’s current problems. The Sinhalese make up around 74% of the population and are
mostly Buddhists, while the Tamils, approximately 18% of the populace, are mainly Hindus and consider themselves twodistinct entities. One is the Sri Lanka or Ceylon Tamils, who trace their descent from Tamils who came from India over 10 centuries ago, while the ''Hill Country’ Tamils are descendants of Tamil labourers brought in by the British to work on Sri Lankan plantations in the 1800s. Besides the Sinhalese and the Tamils (the two main players in the current ethnic conflict), other groups in Sri Lanka include the Muslims -around 7% of the population, some of them Malays and many of them descendants of Arab traders, the Veddahs - the aborigine peoples who were the original inhabitants of Sri Lanka and the Burghers, descendants of Dutch and Portuguese settlers.

While in Sri Lanka, remember that you’re in the Orient, amongst people whose idea of what is ''not done’ may be very different from your own. It isn’t as if passersby will spring at our throat if you exceed the norms of what is correct social behaviour; you might just invite a lot of unwelcome attention. Just a piece of advice for those visiting Sri Lanka for the first time: dress modestly, especially if you’re a woman (going topless is very obviously unthinkable!). Wearing jeans, trousers, or knee-length skirts is safest on the streets.

For men, there are fewer restrictions, but some rules do apply while visiting places of worship – most Buddhist temples and mosques require you to take off your shoes; you may need to cover your head in Hindu temples, but uncover it in Buddhist temples. Some places, like the Temple of the Tooth in Kandy, also do not allow in visitors wearing shorts. Usually, there will be a signboard to this effect outside the site you’re visiting.
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Culture & Crafts


As in much of Asia, ''culture’ is very much a part of everyday life for most people in Sri Lanka. Beautifully carved and painted old temples like the Temple of the Tooth, Gadaldeniya Temple and the Sita Eliya Temple nestle next to Buddhist viharas (monasteries) on the one hand and old Dutch or Portuguese bungalows and forts – on the other.



There are plenty of examples of Sri Lanka’s rich cultural tradition to be seen all around – marketplaces are flooded with beautiful handloom cloth, batik work, traditional jewellery, carved and painted wood masks and elephants and a lot more. Native dances, music and theatre thrive, not just on stages in tourist resorts, but also in processions and celebrations. The spectacular `Perahera’ festivals, combining dances, elephant marches and religious ceremonies are just one of the many instances of cultural activity.

Sri Lanka produces quite a lot of beautiful handicrafts from indigenous materials, using local as well as foreign techniques and patterns. Among the most widely produced handicrafts are the vibrant, colourful painted wooden masks which are used in ceremonies and
as good luck charms to ward off the evil eye.

Other than masks, handloom cloth, batik, leatherwork, coir goods, lacquer ware, jewellery, brassware, and earthenware are also major handicrafts. A certain amount of work is also done in ivory and tortoiseshell, but elephants and tortoises being endangered species, it is definitely not advisable to buy such items.
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Shopping in Sri Lanka


Ankita Mishra - Find me on Bloggers.com
Sri Lanka has plenty of tempting wares to offer for shoppers, and what is best is that there is something to suit virtually every budget. If you have plenty to spend, there’s nothing quite as enticing as Sri Lanka’s precious gemstones – sapphires, rubies, beryls, zircon, quartz and more. Although Ratnapura, – very appropriately named "the town of gems" is the most important gem centre, gemstones are also easily available though usually at a higher price, at other places.

If gems don’t quite fit your pocket or your preferences, there are handicrafts aplenty. Among the most popular are painted wooden ceremonial masks ranging in size from key rings to full, life size ones; batik – an originally Indonesian method of dyeing cloth using wax to create patterns, leatherwork (especially bags), lacquer-work, jewellery, coir-ware and earthenware.
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Eating Out in Sri Lanka

For the tummy-conscious tourist, there is a fairly wide spectrum of eating joints. Roadside stalls selling Sri Lankan food and even western or Indian food (though usually not of the best quality) are aplenty, and there are restaurants, both free-standing and in the hotels which offer Lankan, Chinese and Western food. The latter, although their repertoire may often extend only to salads, sandwiches and omelettes, are usually a good alternative for those who dare not risk the fire of the local curries, or have tired of endless meals cooked in coconut oil. Don’t be afraid to try the Sri Lankan food, though a request to keep the spice low is usually honoured.


To quench your thirst, you may, of course, try water – but do this only if you’re sure it’s hygienic; waterborne diseases are rife in Sri Lanka, as in much of the Third World. Coconut water makes a much more palatable and far cleaner alternative, and for those who would stick to familiar beverages, aerated drinks and mineral water are freely available. Fruit juices – especially some unusual ones like fresh passion fruit or fresh pineapple, are worth a try; however, keep in mind the possibility that these may sometimes be diluted with water. For a hot drink, you must have tea – after all, Sri Lankan teas are among the best in the world!

Beer, local as well as foreign, is fairly common. A lot of foreign liquor is imported into Sri Lanka, so it’s also easy to get hold of wines and spirits from the world over, but these are available mainly in larger towns only. Local spirits – toddy and arrack, both derived from coconut trees, are more common.

Most Sri Lankan towns, except the larger cities like Colombo and Kandy, are rather low on entertainment. In large hotels, there will often be casinos or nightclubs; some hotels, clubs and other venues also offer cultural performances by traditional artistes. A popular booklet entitled ''This month in Sri Lanka’ lists most of these for the benefit of tourists. Some towns are particularly rich as far as cultural performances are concerned – Kandy, for instance, has dancers, drummers and fire-walkers performing almost every night in peak season at different venues like the Cultural Centre, the Young Men’s Buddhist Association, and the Red Cross Building.

Besides traditional performances, films (English, Sinhala and Indian) and theatre (Sinhala) are fairly popular entertainment options.
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Regards,

Ankita Mishra [MBA,Marketing/HR]
Manager Marketing
AeroSoft Corp
www.asiaguidetours.in
www.aerosoft.in
www.aerosoft.co.in
www.aerosoftorg.in
www.aerosoftorg.co.in
www.aerosoftcorp.in
www.aerosoftcorp.co.in
www.aerosoftseo.com

Tuesday, 3 January 2012

Honeymoon in Malaysia


Honeymoon in Malaysia



If you're thinking of getting married, why not make your honeymoon a uniquely romantic affair, in a lovely paradise of Malaysia? Along with your better half, imagine yourself surrounded by exotic flowers or at the ocean's edge on a beautiful beach. This could be a special occasion just for the two of you, which will help you celebrate this moment for rest of your life.



The natural qualities of this land is immense and it continues to appeal romantic people due to its warm blue seas and beautiful beaches. The capital city of Kuala Lumpur offers a fascinating combination of East and West with its mingling of modern skyscrapers and traditional street markets.

Along the north-west coast the newly wed can unwind from the hustle and bustle of the city in one of the many beautiful beach resorts. Penang island has attractive scenery and good water sports while the picturesque resort of Langkawi is a quiet escape with its fishing village and deserted beaches.

Malaysia is an ideal destination for those couples, wanting to combine a cosmopolitan city break with a relaxing beach holiday. Yes, "all you need is love", but some time spent in Malaysia, one of the world's most romantic honeymoon destinations, will help love along.

Kuala Lumpur




The Malaysian capital, Kuala Lumpur is a melting pot of Asian cultures with European and Islamic influences.  Head to the 1,500-foot-tall Petronas Towers for an expansive view of the city and countryside, then work your way over to the Central Market for local cuisine before seeing what vendors have on offer.  There are dozens of top-quality hotels in the area thanks to the booming financial industry, so you’ll have plenty of places to choose from.  Give the Mandarin Oriental a shot, though, if you would like to have a view of the world’s tallest pair of towers from your room.


Penang


In the northwestern corner of the country, Penang is a small area with a big reputation.  Filled with historical appeal and scenic beaches, you will be captivated by this industrial center.

 The city’s main Municipal Park and Botanic Gardens are excellent spots for a quiet stroll holding hands or an afternoon stretched on the grass.  If you’d like to sample local culture, head to Penang Island across the Strait of Malacca and visit the formal colonial capital, as well as the largest shopping center in the area, Queensbay Mall.  When it comes time to get some rest, consider a laying your head down at Pangkor Laut Resort, one of the highest-rated in Malaysia.


Langkawi



Known as the Jewel of Kedah, this group of 104 islands in the Andaman Sea is a haven for sun worshippers and nature lovers.  The azure waters of the lagoons entice newlyweds to lounge on the white sands while adventurous couples head to Kilim Karst Geopark to enjoy the cave-filled mangrove forests divided by small creeks teeming with wildlife.  Because it’s an archipelago, you can find places with large crowds (Pregnant Maiden Lake) or a little more seclusion (Langun Island).



Stay at the Four Seasons Resort Langkawi, an excellent beachfront hotel with striking views of the lush mountains alongside turquoise waves.

Cameron Highlands

Newlyweds that love the mountains will find the Cameron Highlands an ideal destination.  Nestled in the hills north of Kuala Lumpur, the area was developed in the 1920s as a place for the sick to get fresh air as they returned to health.




Before long, a handful of inns and a golf course sprung up, making it a hideaway for British colonists.  Grab a room at the small, Tudor-styled Cameron Highlands Resort and spend your days wandering through tea plantations and verdant hiking trails.

Perhentian Islands



Ten miles off the northeastern coast of Malaysia, you’ll find this paradise close to the border with Thailand.  Accessible only by boat, it’s a great place to escape the stresses of the modern world.

 Since they make up the Pulau Redang National Marine Park, this is an ideal spot for snorkeling – colorful fish and extensive coral reefs are allowed to grow with minimal encroachment by human visitors.  Known as a destination for budget travelers, Bubu Long Beach Resort is the ideal place for romantic dinners overlooking a picturesque beach.



Ankita Mishra [MBA,Marketing+HR]
Marketing Manager
AeroSoft Corp
www.asiaguidetours.in
www.aerosoft.in
www.aerosoft.co.in
www.aerosoftorg.in
www.aerosoftorg.co.in
www.aerosoftcorp.in
www.aerosoftcorp.co.in
www.aerosoftseo.com

On Line Assistence  :
Gtalk                    :   Ankita.aerosoft@gmail.com
Y! Messenger             :   Ankita.aerosoft@yahoo.com
Rediff Bol               :   Ankita.aerosoft@rediffmail.com
MSN                      :   Ankita.aerosoft@hotmail.com



Monday, 2 January 2012

Honeymoon in Thailand


Honeymoon in Thailand


Thailand is an intriguing contradiction of serene beauty and an exotic city that never 
sleeps. Thailand is stunningly beautiful with its serene and postcard perfect palms and 
beautiful beaches. The capital, Bangkok, is a vibrant city well known for its chaos, 
steamy alleyway massage parlors, street side vendors and endless crowds of people. In 
Bangkok, you can spend your time in heady night markets or take in a kickboxing 
match. Alternatively, you and your beloved can indulge in an afternoon of his-and-hers 
pampering with a Thai massage for two using local tonics and oils at a luxurious seaside 
spa. Bangkok is the ultimate shopper's paradise, with dozens of gift-oriented markets 
ripe for a savvy bargain hunter.


For the newly wed couple looking for a perfect honeymoon, Thailand is just the right 
combination of everything - romance, adventure and a countryside rich in history worthy 
of exploration.


The best time of the year to visit Thailand is between November to February.
Regarding accommodation, typically, hotels in Thailand are one-roomed bungalows, with 
a main house for dining. They range from structures built out of cemented river rocks to 
bamboo frames with woven grass roofs. These cozy guesthouses are comfortable, 
private and impeccably clean. Often situated on either a beach or lake, they are 
unquestionably romantic and the perfect getaway for honeymooners.


Thailand offers a rare opportunity to combine adventure and romance into one all-
encompassing yet inexpensive holiday. For a honeymoon, you couldn't ask for more.
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Honeymoon in Bangkok



Bangkok is one of the world's most exciting cities. Visit the magnificent temples, palaces and museums. Cool out in the parks. Savour the lively nightlife. Plunge into the shops. Gorge on the wonderful Thai cuisine. Take a trip down the Chao Phraya River, the enchanting 'River of Kings'. Founded in 1782, Bangkok is a young city that constantly changes, constantly fascinates. The Thais call it Krungthep, the city of angels. Visitors just call it one of the great experiences.

 Bangkok is an intricate puzzle of a place, with layer after iridescent layer of mystery, conundrum, and paradox. Capital of the Kingdom of Thailand, it is an adrenalized metropolis of ten million people, with towering glass and concrete skyscrapers, rooftops bristling with television antennas, and probably the most spectacular traffic jams on earth. And it is a holy city, studded with splendid temples, shrines, and monasteries, haunted and blessed by thousands of gods, ghosts, and angels. Because the city has no real geographical core, no central point a visitor can navigate from, perhaps a good way to explore it is by historical periods. Bangkok is relatively young as Asian cities go-about two centuries old-but its cultural heritage extends back to the founding of the original Thai monarchy in the 13th century, and far beyond that, into the ancient underworld of ritual and myth that lies beneath the surface of everyday life in modern Thailand.

This is a Buddhist nation, but it has delightfully variegated the faith, combining Theravada, the oldest, most traditional school of Buddhism, with Hinduism and native Thai animism. At Bangkok's wats, or temples, you see this vibrant, convoluted spiritual world in all its living glory.
Surrounded by gilded gods, golden spires, and ritual objects of every size and description, the Emerald Buddha looms over the central chamber, seated on his own elaborately tiered gilt mountain, with a delicate spiked parasol of gold above his head. The Buddha's flesh glimmers like moonlight, twinkles like a star in the shadows. There is real magic, real power here that the incredible agglomeration of art and architecture in the rest of the wat somehow misses. Sometimes, less is more.



 Everyone who has spent much time in Bangkok seems to have a favorite Wat Arun has its cool riverside porcelain monuments; Wat Pho, its 145-foot-long Reclining Buddha; Wat Traimit, a 10-foot-high Seated Buddha of solid gold. My favorite is the Wat Saket, situated on the Golden Mount, a century-old concrete mountain that towers 254 feet above the city. That may not sound like much, but on the dead-flat plains of Bangkok-just slightly above sea level-it is something out of a dream, a miniature alp floating on high like a mirage.
 There was a sense of timeless calm within those walls, but there was vitality, too. Most of young monks would leave the temple after about three months and return to the secular world outside. Spending two months-a period describes as blissful-in a monastery, they would get jobs, marry, and raise families. But they would never completely lose the peace, the transcendent wisdom they had found in that magical place.
 The effects of the monastic experience, common to almost all-young Thai men and many young women, are palpable. Thais are tough folk-if you harbor any doubts, just watch a local kick boxing match or check out the paratroops that guard Chitaladda Palace.
Now to Bangkok's earthier, more worldly side. If two terms sum up the Thai attitude to everyday life, they are "Sanook-Have a good time," and "Mai pen rai-Never mind." The city's carefree attitude is manifest in myriad shopping centers, bazaars, hotels, restaurants, nightclubs, massage parlors, and discos.
  Always the unexpected, the revelation, the happy surprise, the pearl in the oyster. Even the city's name. Bangkok means "Village of the Wild Plum", from a small trading settlement on the banks of the Chao Phraya River, long since swallowed up by the mushrooming metropolis. The authentic name, the one Thais use, is Krungthep-"City of Angels." But even that is only an abbreviation of the real name, which is, in fact, in the Guinness Book of World Records as the longest place-name on earth: "Great City of the Angels, Supreme Repository of Divine Jewels, Great Land Unconquerable, Grand and Prominent Realm, Royal and Delightful Capital City, Full of the Nine Noble Gems, Highest Royal Dwelling Place and Grand Palace, Divine Shelter and Living Place of Reincarnated Spirits."

Bangkok Songkran Festival 


April 12-14
The traditional Thai New Year is an occasion for merriment all over the city, but most notably at Sanam Luang, near the Grand Palace, where the revered Phra Phuttha Sihing image is displayed and bathed by devotees. In the Wisutkasat area, a Miss Songkran beauty contest is held and accompanied by merit-making and entertainment. Khao San Road, Bang Lamphu area is also one of the high-spots in the city to experience the water-throwing activities between locals and tourists.
Royal Ploughing Ceremony


May 
An ancient Brahman ritual, conducted at Sanam Luang, in which farmers believe is able to forecast the abundance of the next rice crop. The event is a result of a series of ceremonies that are conducted by Phraya Raek Na, portrayed by a high-ranking official from the Ministry of Agriculture and Cooperatives who wears colourful traditional costumes. This ceremony was re-introduced in 1960 by H.M. King Bhumibol Adulyadej and is considered the official commencement of the rice-growing season.

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Honeymoon in CHIANG MAI






Popularly known as the Rose of the North, Chiang Mai is blessed with stunning natural beauty and unique indigenous cultural identity. Founded by King Mengrai the Great as the capital of the Lanna Thai kingdom by merging the various city-states in the region in 1296. Today Chiang Mai is the economic, communications, cultural and tourism centre of Northern Thailand.
About 700 kilometres from Bangkok, Chiang Mai is situated on the Mae Ping River basin some 310 metres above sea level. Surrounded by high mountain ranges, it covers an area of approximately 20,107 square kilometres. The terrain is mainly jungles and mountains, parts of which are within national parks which are still fertile and verdant with plentiful flora and fauna. There are many sites and locations where tourists prefer to visit to study the lifestyle of the tribal people who live on high hills.


Bo Sang Umbrella Festival is held in January in Bo Sang Handicraft Centre. The festival features paper products, paper parasols in particular, cultural shows, a parade showing traditional ways of life, and several contests.
Flower Festival is held in February. The festival includes ornamental garden flower contests, floral floats parade in the morning and beauty pageants. The parade begins at Chiang Mai Railway Station and passes Nawarat Bridge and ends at Nong Buak Hat Park.

Songkran Festival is held annually from 13 to 15 April. The 13th of April is the Great Songkran day featuring the revered Phra Phutthasihing Buddha image parade around Chiang Mai town for bathing, sand pagoda making, blessing of elders, and water splashing.

Doi Suthep Pilgrimage On the night of Visakha Bucha Day, worshippers gather to light candles and make the 7-kilometre pilgrimage up to the temple on Doi Suthep.

City Pillar Inthakin Festival is held to invoke blessings of peace, happiness and prosperity for the city and its residents. Buddha images are paraded around the city. It is held at Wat Chedi Luang for 7 auspicious days and nights in the 7th lunar month.

Yi Peng Festival is held annually on Loi Krathong day. It is a very interesting event of Chiang Mai. The festival features the release of lanterns into the sky to worship the gods. There are also fireworks, lantern contests, and beauty pageants
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Honeymoon in PHUKET



Phuket is Thailand ’s largest island, approximately the size of Singapore. Phuket nestles in balmy Andaman Sea waters on Thailand’s Indian Ocean coastline 862 kilometres south of Bangkok.

Phuket formerly derives its wealth from tin and rubber, and enjoyed a rich and colourful history. The island was on one of the major trading routes between India and China, and was frequently mentioned in foreign trader’s ship logs.

The Portuguese, French, Dutch and English traded with Phuket. Other visitors were less friendly. Phuket’s most famous monument is the memorial statue of the heroines Thao Thepkasattri and Thao Sisunthon, who rallied islanders in 1785 to repel Burmese invaders.

Phuket is blessed with magnificent coves and bays, powdery, palm-fringed white beaches, sparkling island-dotted seas, sincerely hospitable people, superb accommodations and seafood, delightful turn-of-the-century Sino-Portuguese architecture; numerous sporting and leisure opportunities; a lush tropical landscape – all of which combine to create a delightful ambience for truly memorable holidays.

CLIMATE
Phuket has two major seasons: the Rains Season from May through October, and the Hot Season from November through April. There are many sunny days throughout the Rains Season: showers customarily last little more than 2 or 3 hours. September is the wettest month. The best months are November through February. Average temperatures range between 22 and 34 degrees Celsius.

Thao Thep Kasattri and Thao Sisunthon Fair is held on March 13 every year to commemorate the two great heroines who rallied the Thalang people to repel Burmese invaders. Many activities and celebrations are organised.

Seafood Festival, held around May yearly, is designed to publicise the delicious seafood of Phuket and attract visitors during the rainy season. Activities include a Marine Tourism Resources Parade, seafood stalls, demonstrations of regional cuisines and cultural shows.

Vegetarian Festival is held on the first day of the 9th lunar month (usually October). Phuket islanders of Chinese ancestry commit themselves to a 9-day vegetarian diet, a form of purification believed to help make the forthcoming year “trouble-free”. The festival is marked by several ascetic displays, including fire-walking and ascending sharp-bladed ladders.

Phuket Travel Fair , held on November 1, was first initiated in 1985 at Patong to welcome in the tourist season and designed to foster co-operation among tourism-related operators both in the private and public sectors. Many colourful and interesting activities are organised, such as merit-making in the morning, water sports contests, a Miss Visitor Contest, among others.

Phuket King ’s Cup Regatta is held in December. The Phuket Yacht Club hosts international yachtsmen, largely from neighbouring countries who compete in the Nai Han Beach area for royal trophies.

Laguna Phuket Triathlon is held in each December. The triathlon (a 1,000-metre swim, a 5-kilometre bike race and a 12-kilometre run) attracts world-class athletes from all over the world.

Tourist Season Opening Festival , starting from November 1, is usually called the Patong Carnival, from the place where celebrations occur. Colourful parades, sports events, and a beauty competition for foreign tourists are major activities.

Turtle Release Fair is held on Songkran, the nationwide Thai water festival, on April 13 which is also National Fisherman’s Day. Baby turtles are released into the sea at various locations.

Chao Le (Sea Gypsy) Boat Floating Festival falls during the middle of the sixth and eleventh lunar months yearly. The sea gypsy villages at Rawai and Sapam hold their ceremonies on the 13th; Ko Si-re celebrates on the 14th; and Laem La (east of the bridge on Phuket’s northerntip) on the 15th. Ceremonies, which centre around the setting adrift of small boats similar to the Thai festival of Loi Krathong, are held at night and their purpose is to drive away evil and bring good luck.
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Honeymoon in SURAT THANI

Surat Thani is southern Thailand's largest province, covers some 12,800 square kilometres, and has an extensive coastline lapped by Thai Gulf waters. The provincial capital is 685 kilometres south of Bangkok.



Surat Thani boasts some of Thailand's loveliest islands namely the Penang-sized Ko Samui, Thailand's third largest island, palm-fringed jewel of a sparkling archipelago that includes the stunning 250-square-kilometre Ang Thong Marine National Park.

Surat Thani once formed part, and may have been the centre, of the Mahayana Buddhist Srivijaya Empire which steeped in legend and mystery, dominated the Malay peninsula and much of Java some 1,500 years ago. Srivijaya was best described by the itinerant Chinese monk I Ching after a pilgrimage he made to India during the late 600s. Archaeological discoveries at Chaiya district indicate the former empire's splendour.

Rambutan Fair 




The annual August fair celebrates the delicious fruit, first planted in Surat Thani during 1926. Highlights include floats adorned with rambutans and other fruits, exhibitions of local products and ornamental plants, and demonstrations by specially trained monkeys who harvest coconuts.

Chak Phra Festival 






Surat Thani celebrates the official end of the annual 3-month Buddhist Rains Retreat (Ok Phansa) in mid-October with the Chak Phra Festival (literally 'the procession of hauling the Buddha image’). The tradition stems from the belief that the Buddha ascended to Heaven during Phansa to preach to his mother. The festival marks the Buddha's return to Earth, and is an occasion for religious merit-making and general celebrations. Local people organise dazzling land and waterborne processions of revered Buddha images (to symbolise the Buddha's return to Earth) and boat races on the Tapi River where long boats, manned by up to 50 oarsmen, are ebulliently raced. Religious devotion, spectacle and merriment combine to make Surat Thani's Chak Phra Festival a memorable annual event.
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Honeymoon in Pattaya


Pattaya is renowned as one of Thailand’s premier beach resorts and honeymoon destinations – the perfect setting for a romantic getaway or honeymoon holiday.




This once sleepy fishing village offers more than 15km of sandy coastline backed by a huge range of entertainment and accommodation options to suit all tastes.

Things to do and see 
Although well-known for its notorious go-go bars and raucous nightlife, Pattaya also offers couples (and families) a relaxing, fun-filled holiday with a wide range of theme and water parks, cultural attractions and inexpensive land- and water-based activities.


Go windsurfing, waterskiing, jet skiing, parasailing and strap on a mask for a snorkelling or diving trip out to one of the nearby offshore islands. On land, go elephant trekking or tee-off from a choice of several golf courses all located within a 15-minute drive of the town centre.

And if bustling Pattaya is not to your liking then try neighbouring Jomtien, Wong Amat and Naklua beaches – quieter and popular alternatives and long-time favourites of Thai and expat families.





Ankita Mishra [MBA,Marketing+HR]
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